Making the Connection

Clients can be difficult.

This is a statement that no one can deny in our industry. We want our clients to trust us and value our opinion but how can they when we just brush them off because we don’t want to deal with them. 

It is beyond important to make that connection with clients. Every client needs something from us, but we need to dig deep and figure it out. 

Remember as a child your veterinarian knew everything about you and your family? I am not saying that you should know each and every client inside and out, but having a general idea about them is important. 

Clients want us to feel like we know them and they absolutely want us to really know their pets. 

If we spend the time to get to know our clients and understand them, they will come to us for answers. Not the teenager at the pet store, not the breeder, not their next-door neighbor who used to own dogs, but us. They will come to the right source and begin to trust us once again. 

I have been trying to really work on getting my clients to trust me and over the past year, I have seen a shift. I have seen them not know me from anyone off the street to dropping their dog off with me and stating to just make sure they are ok. 

It may take more time, but I am also having more people come to me for answers and not listening to others who do not have the appropriate knowledge. Why? Because I spent the time with them to understand what they needed from me. 

I challenge you to make the shift and let’s get people back on board of loving their veterinarian. 

We want to hear from you, how you made your connection. Make a comment below and let us know.

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